January 31st, 2014 by John Kim / 4
This Saturday, at 11 AM, Jordan Brand will open its first ever Jordan-only retail store called Flight 23. This long-anticipated venture, which has been executed in partnership with FootAction, will be located on 225 W 34 St., situated between 7th and 8th Avenue – just a stone’s throw from the Madison Square Garden. News of this development first surfaced earlier this month, with a teaser shot of an oversized Air Jordan 3 Retro box cloaking the “makeover” that was going underway inside, but today Sneaker News has some exclusive imagery of Flight 23 before the official opening tomorrow. We also had the opportunity to chat with Keith Crawford, Jordan Brand VP of Design to talk about the process and future of the store while providing some interesting insight on the product side of things.
To commemorate the store opening tomorrow, Jordan Brand will hold a special ribbon-cutting ceremony at 10:00 AM with several VIPs on hand; Larry Miller, Jordan Brand President , Jake Jacobs, Footaction President and CEO, and several other special guests will be on hand to celebrate the first-ever Jordan only store – one that promises to have the widest assortment of Jordan footwear and apparel in the country. Following those events is the official opening of Flight 23 at 11:00 AM, and you can be sure Jordan Brand will have some special treats on deck. Continue on for the full interview as well as exclusive imagery below, and stay tuned to Sneaker News for more updates on Jordan Brand Flight 23.
Jordan Brand Flight 23 is located on 225 W. 34 St. and will open to the public on 2/1 at 11:00 AM.