March 17th, 2016 by John Kim
Not even twenty-four hours removed from pulverizing the Boston Celtics, Kevin Durant is back to work. Today, for Day of Nike’s Innovation For Everybody event in New York City, KD clocked in some key hours with Nike to debut the new system of dress for Team USA basketball and to speak with media about his new signature shoe, the Nike KD 9. Durant’s a veteran of the signature shoe game, and with nine shoes under his belt, there’s not many individuals out there who understand the shoe production process as thoroughly as he does. Without further ado, here’s a short interview with Kevin Durant with a group of media.
What’s your favorite thing about the KD 9?
The Flyknit, man. I saw it on the running shoes and Kobe was first on the Kobe 9, so after I saw that I knew I wanted it with my next shoe. They presented it to me last Summer with the Flyknit and the new Zoom bag so it worked out well.
Leo Chang mentioned that he brings new innovations to you, since you’re not typically behind the curtain and Nike. How is it for you to balance what you’re looking for in a shoe with the new innovations that the brand develops?
Well first off they know me as a player and as a person – they know what I like. It’s been nine long years – has it been nine years? That’s crazy. It’s just amazing to know that the team that I have know what I like and know what type of shoe I play well in. At the end of the day the shoe has to play well and they’ve done such a great job at reaching that.