From innovative face shields from New Balance, adidas, and Nike to assisting small businesses through the Vans Foot The Bill program, global Sportswear brands have been finding ways in which they can lend a helping hand during this COVID-19 global pandemic. And now Reebok, after already donating €3M to the WHO (World Health Organization) and €1.25M to the China Youth Development Fund, as well as established a team to create PPE for frontline health workers, is now extending their helping hand even further through their all new #ReebokLove intiative.
The Boston-based imprint is giving people an opportunity to show their appreciation for an essential worker during this trying time by spreading some #ReebokLove via a free pair of sneakers. All you have to do is fill out their nomination form at https://www.reebok.com/us/giveback and explain why you would like to gift this particular community hero. So for those out there with friends a family working as police officers, doctors, grocery store cashiers, etc. this is a perfect chance to brighten up their day! Nominations are open up until May 24th, and Reebok notes that pairs will be limited (not all nominees will receive a free pair of shoes) so be sure to get your submissions as early as possible.
#ReebokLove Program
May 1st-May 24th, 2020