Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
adidas Yeezy Boost 350 v2 “Static Reflective” Releases On December 26th Exclusively On Yeezy Supply
Kanye West’s adidas Yeezy line is aiming to end the year with a bang. A reflective, highly visible bang, that is. Before the year is...
The adidas Yeezy Boost 700 v2 “Static” Will Release On December 29th
After first being revealed earlier this year, the “Static” adidas Yeezy Boost 700 v2 faded into the background with the restock of the OG-colored Yeezy...
Unboxing The adidas Yeezy 700 “Mauve”
The entire sneaker industry is preparing for the release of the Yeezy 700 “Mauve”, one of the month’s most talked about and anticipated shoes. Retailing...
adidas Yeezy Boost 700 “Mauve” Is Releasing In October
With the impending release of his “Yandhi” album and the massive restock of his “Triple White” adidas Yeezy 350 V2s, Kanye West has stayed in...
Kanye West Reveals The YEEZY Basketball Shoe
Where Kanye West goes, the sneaker industry follows. The irrepressible multihyphenate has changed the dynamic of the sneaker industry time and time again since his...
Kanye West Reveals The adidas Yeezy 700 v3
Kanye West‘s slate of upcoming footwear just added another member to its highly anticipated ranks. The bombastic rapper and designer recently took to Twitter—his favorite...
Kim Kardashian Reveals Upcoming adidas Yeezy Samples On Instagram
With several new Yeezys set to release this fall, Kanye West has the sneaker industry buzzing per usual. Now his wife Kim Kardashian has added...
Nike: On Air Finalists Announced, Air Jordans For 2019, And More Of This Week’s Top Stories
Rapper collaborations were the name of the game this week in sneakers. A$AP Rocky teased his Under Armour shoe on Instagram, official images of Travis...
Kanye’s Twitter Rampage, AJ1 “Best Hand In The Game”, And More Of This Week’s Top Stories
Celebrities and collaborations were the name of the game this week in sneakers, as Kanye West premiered a ton of new Yeezys, from 350’s to...