Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Beyoncé And adidas Confirm Relationship With “IVY PARK NOIR” Collection
It seems like Beyoncé and adidas haven’t called it quits after all. Back in March, The Hollywood Reporter broke news that Beyoncé and adidas terminated...
Beyoncé And adidas Call It Quits, Sources Say
Beyoncé and adidas have reportedly agreed to terminate their partnership. The news was first covered by The Hollywood Reporter and comes by way of an...
solebox Adds Glow-In-The-Dark Outsoles To Its Minimalist adidas UltraBOOST 1.0 And Ultra 4D
Over the last decade, Berlin’s solebox has been delivering compelling adidas collaborations, which include an Uncaged UltraBOOST from 2016. To commemorate the evolutionary design, both...
IVY PARK x adidas Top Ten 2000 “Focus Orange” Releases On February 9th
Having stretched across the near entirety of the Three-Stripes’ expansive footwear catalogs, Beyonce’s IVY PARK line is set to mirror last year’s lengthy run of...
Beyonce’s IVY PARK Revamps The adidas Top Ten 2000
Following the debut of the latest IVY PARK pack titled “IVYTOPIA” this past summer, Beyonce is now transitioning to a relatively untouched realm of the...
Beyonce’s IVY PARK x adidas “IVYTOPIA” Collection Returns On July 21st
In addition to dropping a new album by the end of July, Beyoncé is set to debut another chapter of her adidas partnership on July...
Beyonce’s IVY Park Adds Straps To The adidas Super Sleek
The Beehive has been buzzing loudly around their queen’s IVY PARK collection with adidas. It’s been a long time since the collaborative collection made any...
BAIT, adidas, And Attack On Titan Model Their UltraBOOST After The Series’ Colossal Titan
Pop culture is deeply engrained in everything BAIT touches, from graphic tees to sneaker collaborations. And while they’ve stocked One Piece and DBZ collectibles for...
adidas And IVY PARK Celebrate Love With Valentine’s Ready “IVY HEART” Collection
Valentine’s Day is just around the corner and love is most definitely in the air. And if you happen to reside on the western side...