Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Where To Buy The Casablanca x New Balance 327
The New Balance 327 was surely destined to garner the attention of both savvy and casual sneaker enthusiasts thanks to its retro-inspired design and accessible...
Snow Peak And New Balance Tokyo Design Studio Prepare An All-Black R_C4
Back in Fall of 2019, when New Balance‘s Tokyo Design Studio was still in its infancy, Snow Peak released the collaborative R_C4. Brimming with high-tech...
Up Close With The Casablanca x New Balance 237
Teased via social media in late January, Casablanca‘s New Balance 237 is scheduled to release at select shops in Europe on February 19th. A less-sporty...
Todd Snyder Reveals A New Balance 992 Collaboration With Duck Camo
Todd Snyder has long been a part of the New Balance family, with quite a few releases already to his name. And now, for 2021,...