Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Dejounte Murray Reminisces About His Hometown Of Seattle In Upcoming New Balance 327 “Heat Up”
Currently in his sixth NBA season, Dejounte Murray of the San Antonio Spurs has recently unveiled a New Balance 327 collaboration inspired by his hometown,...
Bodega Hides Their Upcoming New Balance 574 Collaboration In Plain Sight
Like the retailer themselves, Bodega‘s latest collaboration with New Balance — which highlights the beloved 574 silhouette — was hidden in plain sight amongst their...
Joshua Vides Teases Upcoming New Balance 57/40 Collaboration
Continuing its run of collaborations, New Balance has tapped the Guatemalan-American multi-hyphenate, Joshua Vides, for a special project. Teased by Vides via his Instagram, the...
An Off-White Casablanca x New Balance XC-72 Arrives Soon
The New Balance XC-72 hasn’t garnered the immediate attention of Casablanca’s first collaboration with the Boston-based brand, but that hasn’t stopped the silhouette from building...
Where To Buy The Stone Island x New Balance Tokyo Design Studio RC ELITE
First teased in mid-March and released exclusive at Stone Island outposts earlier this month, the New Balance RC ELITE_SI by the innovative Italian brand is...
STAUD And New Balance Dress Up The 574 And 57/40 For “Classic Then, Classic Now” Collection
With STAUD’s fourth collaborative collection with New Balance, the label has drawn inspiration from one tagline: “Classic Then, Classic Now.” Though only four short words,...
Where To Buy The Salehe Bembury x New Balance 574 Yurt
Following an initial announcement late last month, Salehe Bembury and New Balance are preparing for the debut of the 574 YURT. An effective and functional...
The JJJJound x New Balance 990v4 “Navy” Will Release Again On Oct. 21st
In 15 years, Montreal-based, JJJJound, has gone from digital mood board to creative agency working on solo and collaborative projects with Vans, Bassi and A.P.C.,...
Stray Rats Teases Two Collaborative New Balance 991 Colorways
Though still an underdog in many respects, Stray Rats is responsible for some of New Balance’s most exciting collaborations. And it seems more are on...