Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Bodega Re-Releases Their Entire New Balance 997S “Days” Trilogy In Honor Of 15th Anniversary
Though already well-celebrated with many a collaboration, Bodega‘s 15th anniversary is about to close with an even bigger bang. Rather than simply reminisce about what...
New Balance And J.Crew Team Up Again For A Duo Of New Balance 997Hs
New Balance and J. Crew are far from strangers to each other. The duo even celebrated the 10th anniversary of their partnership just last year...
Shoe Palace Honors The Great White Shark And Its Hunting Grounds With The New Balance 997S
Shoe Palace once again honors the cultural landmarks of its origins with their latest collaboration release with New Balance. Focusing on the 997S silhouette, the...
Bodega Officially Announces The New Balance 997S “Better Days”
First teased on social media almost a month ago, the New Balance 997S “Better Days” has just officially been announced by Bodega ahead of its...
Exclusive Look At Bodega’s New Balance 997S “Better Days”
Together, Bodega and New Balance have a rich history of collaborating on sneaker projects, and some of their most notable creations fall under their 997S...
Bodega Closes Out New Balance 997S Series With “Better Days”
Bodega and New Balance are following up their highly-praised X-Racer Trail collaboration with the more casual-oriented 997S “Better Days”. The third joint-effort on the sporty...
Todd Snyder Blends Tennis And Nightlight With The New Balance 997 “Chalk Stripe”
New Balance has been making a relatively strong statement in 2020 in terms of footwear collaborations as they continue to add more partnerships to their...
DTLR’s New Balance 997 “Greek Gods” Retells The Epic Story Of Perseus And Medusa
New Balance is no stranger to collaborations, with some of its most coveted products ever being joint efforts. After tapping Aime Leon Dore and Casablanca,...
Todd Snyder Nods To The Brick Depot Of The Hudson Train Station For His New Balance 997 Collab
Continuing to add to their growing list of collaborative creations, lifestyle menswear brand Todd Snyder is linking up with New Balance this Winter for a...