Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Reebok Celebrates Keith Haring’s Legacy With A Quartet Of Artwork-Dressed Releases
As legendary as Keith Haring was, it’s difficult to truly recapture the spirit of his art. That, however, has never stopped a brand from trying....
Jelly Belly And Reebok Release A Sweet Set Of Sneakers On September 26th
Over the last five years, Reebok has bridged the gap between the sportswear, entertainment and food worlds via expansive collaboration after expansive collaboration. For its...
The Reebok And National Geographic Collection Includes QR Codes Linked To 360 Immersive Videos
With a roster of recent collaborators that include Jelly Belly and Power Rangers, it’s hard to predict who Reebok will onboard next to get creative...
Daniel Moon’s First Reebok Collaboration Celebrates The Power Of Color
Los Angeles-based hair colorist and former member of the Marine Corps, Daniel Moon, has recently announced his first collaboration with Reebok. Akin to the work...
Jurassic Park And Reebok To Drop A Three-Shoe Capsule On May 1st
Ostensibly taking a page out of its sister company’s book, Reebok has recently teased a three-sneaker collection in collaboration with Universal Pictures Amblin Entertainment’s Jurassic...
ASAP Nast And Reebok Extend Partnership With A CL Legacy Collaboration
Although ASAP Mob started as a hip hop collective in the 2000s, the New York-based rappers have ventured into fashion to much avail. Aside from...
SNS Debuts Its “Walking” Capsule Centered Around The Reebok Classic Leather
Sneakersnstuff (SNS) has recently unveiled its latest Reebok collaboration, which nods to the Massachusetts-based brand’s “Boundless” project from 1991. Although the European institution has produced...
Reebok And The Kickback Pledge Support To Entrepreneurial Students In Brooklyn
Throughout its decades-spanning history, Reebok has leveraged its influence and resources as a global leader in sportswear to bring awareness and support to various causes...
Hot Ones And Reebok Deliver The Spice And Relief With Latest Collaboration
First We Feast’s “Hot Ones” and Reebok have recently unveiled a follow-up to their November 2020 collaboration. The silhouettes at hand?: Allen Iverson’s Question Mid...