Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Needles Japan And Reebok Deliver Two Tonal Instapump Fury 94s
Purveyor of loose-fitting, casual, yet mature menswear since 1997, Needles Japan is back in the fold with its latest collaborative project with long-time partner Reebok....
Noir Kei Ninomiya Puts Multiple Air Pumps On The Reebok Instapump Fury
Paris Fashion Week generally sees the debut of one or more out-of-the-box footwear offerings, and this year has been no exception. In a collaboration that’s...
Happy99 Reimagines The Reebok Instapump Fury Through The Lens Of ’90s Video Games
If you’ve spent time on social media over the past handful of years, it’s likely you’ve stumbled upon Happy99’s creations. What began as a side-project...
The Final Reebok x Eames Office Collection Releases On December 11th
And just like that, the industry-pushing partnership between Reebok and Eames Office comes to a close on December 11th. Since October 2021, the aforementioned duo...
The Maison Margiela x Reebok Instapump Fury “Memory Of” Returns In Two OG Colorways
Thanks to the efforts of Maison Margiela, we’ve witnessed many of Reebok’s classics shined through a high fashion lens. And following quite a few experimental...
Jeff Staple And DEAL LIFESTYLE Reimagine The Reebok Instapump Fury And Club C Revenge
No stranger to collaborations, Jeff Staple has recently shared news of his first-ever project with Reebok and DEAL LIFESTYLE, the latter a China-based sneaker store....
BAIT And Astro Boy Bring Glow-In-The-Dark Blueprints To The Reebok Instapump Fury + Club C Stomper
The Reebok Instapump Fury and Club C Stomper have carved out die-hard audiences of their own over the last few decades. Recently, the Japan-headquartered BAIT...
Reebok’s Second Mighty Morphin Power Rangers Collection Celebrates The Series’ Iconic Villains
With their original Power Rangers collection, Reebok celebrated the Mighty Morphin series’ main cast, nodding to both the Rangers themselves as well as their respective...
Less Is More With The Upcoming United Arrows x Reebok Instapump Fury
United Arrows’ footwear selection is often as simple as their clothing, rarely ever incorporating bold colors, patterns, or cuts. And if your personal wardrobe, too,...