Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

The Off White Jordan 5 Officially Releases Tomorrow

Lensed through nostalgia yet designed with the typical Virgil stamp, the Off White Jordan 5 is undoubtedly one of the most awaited releases from All-Star...

By Michael Le February 14, 2020
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The Best Shoes To Buy At NBA All-Star Weekend In Chicago

All-Star Weekend is as large an event as ever, following last year’s set of standouts with an even more impactful range of releases. Brands such...

By Michael Le February 12, 2020
25488

Virgil Abloh Explains The Design Behind The Off-White x Air Jordan 5

Within the world of fashion and sneakers, Virgil Abloh has undoubtedly become a household name, though before the designer made his shift into luxury clothing,...

By Michael Le February 10, 2020
74297