Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Travis Scott’s Air Jordan 1 Low OG “Olive” From Rolling Loud Festival Is Up For Auction
As the world waits for both his Jordan Jumpman Jack and Nike Attack “Cactus Jack” releases, Travis Scott has recently been linked to an auction...
This Travis Scott Air Jordan 1 Sample Walked So The “Palomino” Retro Could Run
Houston’s Travis Scott has more than a dozen collaborations with Nike, Inc. under his belt, which almost included an Air Jordan 1 “Black Dark Mocha.”...
Louis Vuitton Once Made A fragment design x Air Jordan 1 From Epi Leather
Louis Vuitton and NIKE, Inc. have cemented their partnership with the help of the late Virgil Abloh, but the two had seemingly worked on a...
A Sample Of The Fragment x Travis Scott x Air Jordan 1 Appears In Hiroshi Fujiwara’s Original Colorway
A recent surfacing of the official images of fragment design’s collaborative affair with Travis Scott and the Air Jordan 1 sent the sneaker community in...
Hiroshi Fujiwara Breaks Instagram With His Fragment Design x Air Jordan 1 Mismatched Sample
fragment design founder Hiroshi Fujiwara is getting this week off on an electric start by wearing one of the craziest Air Jordan 1 samples ever...
fragment design x Air Jordan 1 “Banned” Confirmed To Be Fake
Update: Jordan Brand confirms that this colorway of the fragment design x Air Jordan 1 is not authentic. The shoes were allegedly sold for $20,000...
Is A Fragment Design x Air Jordan 1 “Bred” In The Works?
Update: The “Banned” colorway of the fragment x Air Jordan 1 is confirmed by Jordan Brand to be counterfeit. These leaked images depict a fake sample...