Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
BBC Ice Cream x Reebok Answer V Dropping On All-Star Sunday
A current day history lesson on brands oft-overlooked or possibly forgotten, Reebok’s latest team up with BBC Ice Cream has left a nostalgic impression on...
Close-Up Look At The Dior x Air Jordan 1 High
With the Nike umbrella’s All-Star Weekend preview having gone down earlier this week, many hopes were had to see Dior’s continuously teased Jumpman collaboration, but...
Craig Green’s First Set Of adidas Collaborations Are Releasing January 31st
To Craig Green, footwear is like a sculpture, an opportunity to design something far apart from his apparel-focused mainline. Effectively and radically deconstructing the original...
CLOT Reveals Air Jordan 1 Mid In Red Silk
CLOT’s coveted clusters of silken Air Jordan 1 Mids and Air Force 1s are set to expand this weekend with the release of an elegant...
Where To Buy Sheila Rashid’s Air Jordan 1 Mid “Unite”
Sheila Rashid, notably known for her bespoke streetwear designs that employ vibrant personality and funky prints, is being given the opportunity to work with the...
The Entire Dior x Jordan Brand Capsule Is Releasing In April
High fashion and sneakers were originally presumed to never have common ground, but with the help of Kim Jones, the cracks in the wall started...
TWIX Links Up With The Shoe Surgeon On A Cookies And Creme Inspired Air Jordan 1 Custom
When brands far away try to enter the sneaker space, there’s often lot of pushback, but when done right as well organic, it leads to...
Where To Buy The Nike PG 4 “Gatorade”
While Paul George is currently placed on the injury reserve list due to a hamstring strain, the Los Angeles Clippers’ superstar is still fortunately making...
Where To Buy Beyonce’s IVY PARK adidas Nite Jogger Collaborations
IVY PARK, whose every mention sparked buzz at the tail end of last year as well as earlier this week, is arguably the most exciting...