Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
adidas Y-3 Unveils More Futurecraft And BOOST For SS19
Y-3 has always had a propensity for pushing the boundaries of footwear. Under the steady hand of Yoji Yamamoto, the brand has produced highly desirable...
Kith and adidas Made Team USA Shoes For World Cup
With the World Cup in full swing and the nation’s thirst for all things soccer reaching a fever pitch, Kith and adidas Soccer are set...
Designer Eric Emanuel Teases adidas Crazy BWY Collaboration
Designer Eric Emanuel is known for his updated takes on classic sportswear pieces and aesthetics. Starting out by creating custom throwback jerseys adorned with premium...