Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
BEAMS And mita Add Protective Lace Shrouds To The New Balance CMT580
Japanese stalwarts, BEAMS and mita — both well-known within both fashion and sneakers, respectively — team up once again though now with the New Balance...
Fragment Dresses Up The Regal CLOT x Air Force 1 In All Black
Three-way collaborations may just be the trend to look out for as we arrive closer and closer to 2020, with notable imprints across the globe...
Awake NY Teases An Upcoming Reebok Workout
Slowly receiving more and more collaborations within the footwear space, Awake NY further shows off their playful and colorful aesthetics through the lens of brands...
C2H4’s Chemist Creations Is Dropping An ASICS GEL-Kayano Next Week
ASICS’ GEL-Kayano 5 OG may just be the collaborative silhouette of the year, with almost every label itching to take a crack at its retro...
Off-White x Air Jordan 5 Releasing In 2020
Since opening the doors to his exhibit at the MCA and shedding light on the many works he’s had with the entirety of the Beaverton...
Supreme Revives The Nike Air Max 95 Lux For Upcoming Collaboration
Continuing its penchant for obscure selections from the Nike archives, Supreme selects the Air Max 95 Lux from 2001 as the centerpiece for their upcoming...
MoMa Turns The Vans Era Into An Abstract Piece Of Art
The sneaker world’s fancy for modern art has often lead to many a collaborative make-up or inspired creation, with the legion of top brands crafting...
OBJ Pays Homage To The Travis Scott x Air Jordan 1 With His Week 4 Pre-Game Cleats
With the success of rapper Travis Scott‘s Air Jordan 1, the amount of inspired customs have increased to immense numbers with tremors being felt all...
The Spongebob Squarepants x Nike Kyrie 5 Expands With A “Pineapple House” Colorway
Gaining overwhelming momentum thanks to its many Spongebob Squarepants inspired make-ups, the Nike Kyrie 5 expands with yet another vibrant take. Rather than honoring the...