Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

PSG x Air Jordan 1 Zoom CMFT Coming In 2021

Originally teased via mock-up back in June, the PSG x Air Jordan 1 Zoom CMFT has recently emerged in unofficial in-hand images. At a glance,...

By Jovani Hernandez December 22, 2020
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The J Balvin x Air Jordan 1 Releases Tomorrow

Earlier this year, J Balvin flaunted a colorful pair of Air Jordan 1s, one quickly revealed to be his very own collaboration. And as the...

By Michael Le December 7, 2020
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Where To Buy The J Balvin x Air Jordan 1

First teased in February ahead of his Super Bowl LIV half-time show, J Balvin and NIKE, Inc. are finally launching their eye-catching Air Jordan 1...

By Jovani Hernandez November 19, 2020
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First Look At The Trophy Room x Air Jordan 1 Retro High OG SP

Florida’s Trophy Room, headed by the GOAT’s son Marcus, has whipped up an intriguing Air Jordan 1 Retro High OG collaboration inspired by the original...

By Sneaker News October 28, 2020
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Detailed Look At The Air Jordan 1 High Zoom “E-Sports”

Despite setbacks caused by the global Covid-19 pandemic, 2020 has seen some of the most-hype collaborations of recent memory. NIKE, Inc. already boasts joint-efforts with...

By Jovani Hernandez September 29, 2020
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League Of Legends Enlists Jordan Brand For A 2020 World Championship Inspired Air Jordan 1 Zoom

Thanks in part to its rapidly growing fan base and large pool of professional level players, League of Legends has quickly become one of the...

By Michael Le September 1, 2020
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Supreme x Air Jordan 1 Inspired By 2003 SB Dunks Rumored For 2021

With the return of the SB Dunk, many would assume the brand and its many collaborators would simply retrace past steps, revive the icons that...

By Michael Le August 2, 2020
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Titolo To Launch A “Satin Red” Jordan Basketball For Air Jordan 1 Launch

Rather than give their consumers the normal “follow, like, comment three friends” IG raffle process, Swiss-retailer Titolo often likes to support their launches with a...

By Elliot Santiago July 30, 2020
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Stadium Goods Partners With Luxury Auction House Christie’s For Original Air: Michael Jordan PE/Game-Worn Auction

If ESPN’s “The Last Dance” solidified anything, it’s that Michael Jordan is truly one-of-a-kind. Today, Stadium Goods and Christie’s have announced “Original Air”, a landmark...

By Jovani Hernandez July 16, 2020
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