The Return of Hare Jordan

One of the most memorable ad campaigns in the history of the Air Jordan is back! Michael Jordan’s longtime pal Bugs Bunny will play a major role in 2015, with some key story arcs coming to life as part of the Jordan Brand 30th Anniversary celebration. Expect a number of footwear and apparel products focused on Hare Jordan like the Air Jordan 7 and Air Jordan 1 Mid, as well as some new concepts that’ll surely surprise you. Stay tuned to Sneaker News for more updates on Bugs-inspired Jordans and let us know what sneaker models you’d like to see get the “Hare Jordan” treatment.