Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
nonnative Brings GORE-TEX To The ASICS GEL-Terrain
ASICS and contemporary fashion label nonnative are following up their military boot collaboration from 2020 with another outdoor-minded shoe, bringing GORE-TEX fabric to the GEL-Terrain....
Kiko Kostadinov Circles Back To The ASICS UB9-S GEL-Kayano 20 For “Dark Grape”
Already set to tee off their newest formulation with the ASICS UB9-S in red and yellow on October 25th, ASICS and Kiko Kostadinov are striking...
Hiking Aesthetics Define The PLEASURES x ASICS GEL-NYC
Update: Official images of the PLEASURES x ASICS GEL-NYC have been uploaded. The shoes are currently set to release this October via raffle on PLEASURES’...
JJJJound Releases A Surprise Third Colorway Of The ASICS GT-2160
The Jjjjound x ASICS GT-2160 is available now on the Jjjjound website HERE. The black colorway releases at 12:00 PM ET, followed by a release...
Beauty Influencer Kicki Yang Zhang Paints Two ASICS GEL-NYC Colorways
ASICS and Berlin-based artist, beauty influencer, and model Kicki Yang Zhang are linking up for a collaborative GEL-NYC capsule, introducing another project on the same...
SNS Brings Stockholm Club Culture To The ASICS Gel-Quantum 360 VIII Utility
In their own words, Swedish imprint SNS has always revolved around the tentpoles of “sneakers, fashion, art, music and sports.” It’s no surprise then, that...
The Stefon Diggs x ASICS GEL Nimbus 10.1 Is Dropping Exclusively At Kith
In just over a weeks’ time, we’ll have to get accustomed to seeing Stefon Diggs in a new uniform, making miraculous catch and flashy moves...
Bodega’s ASICS GEL-Kayano 20 “Small Wins Add Up” Releases On September 12th
Boston’s Bodega is a common face in the runners space, amassing dozens upon dozens of collaborations with Saucony while also periodically checking in with the...
Bangkok’s Carnival Set To Debut Their ASICS GT-2160 “Concrete Bloom” Collaboration
For ASICS, the GEL-Kayano 14 still reigns supreme as their foremost collaborative canvas, but their catalog of tech runners outside of the GK14 is steadily...