Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
OBEY And Reebok Set To Drop Collaborative Capsule On December 4th
OBEY is well-documented as one of the more impactful brands in the history of streetwear, but footwear is a seldom explored vertical for the Shepard...
Edison Chen And adidas Unveil The CLOT November Collection
Edison Chen’s CLOT continues to sink its teeth into the wide world of adidas with a new capsule dubbed “Endless Escapism,” featuring prominent faces and...
Coraline’s 15th Anniversary Celebrated By Upcoming Converse Collection
Can you believe it’s been fifteen years since Coraline hit theaters? Arguably the best production to come from the Phil Knight-owned LAIKA Studios, the stop-motion...
Travis Scott Jordan Jumpman Jack “Mocha” Aka CJ1 T-Rexx Appears On SNKRS
The Travis Scott Jordan Jumpman Jack “Mocha” aka the CJ1 T-Rexx is arriving on November 26th, 2024 in Adult, PS, and TD sizes. A release...
The adidas Superstar “Superfingers” Puts On Shell-Gloves In This Collaboration With AVAVAV
Florence-based fashion brand AVAVAV is no stranger to viral moments, consistently headlining runway shows through elaborate concepts, surprise brand activations, and footwear and apparel that’s...
Jaden Smith Goes “Up In The Clouds” With Next New Balance Collaboration
Jaden Smith is releasing his next New Balance collaboration on November 15th; an “Up In The Clouds” pack comprised of two MSFTSrep 0.01 colorways. In...
Doublet’s ASICS GEL-Kayano 20 Reuses Old Shoeboxes
The ASICS GEL-Kayano 20 collaborations keep on coming. Following projects by KENZO, Bodega, and HAL Studios, Japanese fashion label Doublet is next in line for...
Noah And PUMA Just Launched A Suede Mid And More
New York streetwear brand Noah and PUMA have reprised their collaborative relationship with another sneaker and apparel collection. The Mulberry Street fixture’s FW24 PUMA capsule...
How VandyThePink Secured Salomon’s First-Ever Collaboration With A Korean Brand
VANDYTHEPINK is on a generational run of collaborations. Partnerships with Pokémon, A Bathing Ape, and IF And Co. were announced in November alone, and the...