Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Ronnie Fieg Hints At Upcoming Nike x KITH “RunSet” Collaboration
Ronnie Fieg just revealed on Twitter that KITH and Nike have collaborated on a running-inspired collection dubbed “RunSet”. Although it is unclear if a footwear...
adidas and Parley’s Latest Sustainable Ultra Boost Collection To Release May 10th
adidas and Parley for the Oceans are back with another sustainable take on some of the brand’s hottest models, as the Ultra Boost 3.0, the...
The atmos x NIKEiD Air Max Zero “Safari” And “Camo” Are Limited To 400 Pairs Each
atmos had quite the year collaborating with Nike. Not only did they bring back their iconic Nike Air Max 1 colorway featuring Elephant Print on...
The KITH x adidas ACE16+ Ultra Boost Releases In May
Update: An alternate version with a grey heel has been spotted that won’t release to the public. According to Yeezy Mafia, this pair has been...
atmos And NIKEiD To Release Exclusive Air Max Zero Colorways In Japan
atmos has kept busy this year, releasing their classic Nike Air Max 1 “Elephant Print” and the Jordan atmos Pack, and it doesn’t look like...
wings+horns Designs The adidas NMD And More
Canada’s own wings+horns is known for their premium craftsmanship. The Vancouver-based lifestyle collective has deconstructed some of your favorite New Balance retro runners, added authentic...
Iconic Anime Character Doraemon Gets A Reebok Instapump Fury Release
Leave it to Packer Shoes and atmos to bring some of the most interesting concepts to their collaborative efforts. The Teaneck, New Jersey sneaker specialists...
Feature Serves Up Belgian Waffles With Next Saucony Collaboration
Saucony has seen a boost in interest thanks to a number of enticing collaborations over the past couple of years, as some of the world’s...
Packer Shoes Brings Japanese Cartoon Doraemon To Life In Reebok Instapump Fury
Familiar with Doraemon? For the uninitiated, the cute robotic cat with no ears is a Japanese manga series that’s since translated over to a successful...