Air Jordan 3
The Air Jordan 3 is Michael Jordan’s third signature basketball shoe and remains one of the most sought-after sneakers to date. They were the first pair of Jordan sneakers that legendary designer Tinker Hatfield created, and they made their official debut in the year 1988. In terms of its design, they served as the first Air Jordan model to utilize visible Air units, Jumpman logos, as well as the recognizable elephant print. The original sketches of these kicks featured a Swoosh logo placed on the midfoot, and those were brought to life through multiple renditions for the silhouette’s 30th anniversary year in 2018.
A couple of key moments of the Air Jordan 3 include that of its presence in the famous “Mike and Mars” campaign — one of Nike’s most successful advertisements, as well as in the iconic 1988 Slam Dunk contest where MJ executed his iconic from-the-free-throw-line dunk. Additionally, they were also the very sneakers Jordan rocked throughout the 1997-1988 season where he would go on to win his first-ever MVP award.
Although the silhouette has been released in a myriad of different colorways over the years, its’ most popular versions to this day still continue to be its original makeups. These include the “Black Cement“, “White Cement”, “Fire Red”, and “True Blue”.
The model has also been delivered through collaborations that include projects with Vogue, and Justin Timberlake, as well as in player-exclusive form with the University of Oregon. Moreover, it’s also seen through to limited edition makeups such as its “Seoul” colorway that debuted in March 2018.
The AJ3 is set to be very much in the spotlight for 2025, kicking off a much-discussed stack release calendar with Jordan 3 “Black Cat,” joined shortly after by the “Lucky Shorts” and “Valentine’s Day” colorways in February. Further down the road, editions like the Jordan 3 “Pure Money” and “Rare Air” present as high-heat releases for the stretch run.
Read the articles below for our latest on everything relating to the Air Jordan 3, including colorways and release details.
Air Jordan 3
Is The Air Jordan 3 “RTNA” The Craziest Unreleased Sample Ever Made?
Some sneakers are so elusive that it takes years for studio-quality images to emerge. The Air Jordan 3 “RTNA” is one of them. Shown here...
Where To Buy The Air Jordan 3 “Lucky Shorts”
The Air Jordan 3 “Lucky Shorts” releases February 22nd in adult ($200), GS ($150), PS ($90), and TD sizes ($75). Pairs will be available via...
First Look At The Air Jordan 3 “Sail/Cement Grey”
As the full scope of the Jordan Brand’s 40th anniversary gets fleshed out, certainly the Air Jordan 5, 4, and 1 stand as significant pressure...
The Air Jordan 3 Surfaces In A “Joker” Colorway For Kids
If you’ve got a comic-obsessed grade schooler, this newly-unveiled Air Jordan 3 is for them. The latest addition to our 2025 Jordan Release Calendar is...
How Michael Jordan’s Superstition Inspired The Air Jordan 3 “Lucky Shorts”
It’s hard to believe that an alpha athlete like Michael Jordan had is own quirks and pre-game rituals. Whether it be a time-sensitive routine or...
Air Jordan Retro Holiday 2025 Preview
We know you can feel it in the air: Jordan Brand in 2025 is just different. Kicking off the new year with a full-fledged UNBANNABLE...
Air Jordan 3 “Champagne And Oysters” Releasing On November 22nd
The Jumpman is supplemented its retro-focused 2025 Jordan Release Dates calendar with a handful of fresh Jordan 3s, including a “Lucky Shorts” edition, “Medium Olive”...
Don’t Expect Any Realtree Camo On The Air Jordan 3 “Medium Olive”
While we already know many of the biggest 2025 Jordan Release Dates, as a multi-billion dollar business, the Jumpman is sprinkling plenty of non-OG or...
Where To Buy The Air Jordan 3 “Valentine”
The Air Jordan 3 “Valentine,” also known as the “Treat Yourself,” releases on February 1st in women’s sizing, retailing for $200. Though presented by Jordan...