May 3, 2012 BY John Kim / 7
It’s common practice for a sneaker to go by two different names, and so the previously dubbed ‘Olympic’ Pack now has an official Nike-appointed name – the Nike Sportswear Air Max ‘What The Max’ Pack. The ‘What The-‘ alludes to a hybrid of sorts like the Nike SB Dunk Low ‘What The Dunk’, but the ‘What The Max’ merely ties in bold neon colors in the layered Hyperfuse construction to give all three sneakers involved a chaotic (yet controlled) appeal. The entire Nike Air Max ‘What The Max’ Collection has already hit retailers in Japan, but stay tuned for a global release this month. Detailed shots below, so take a look and let us know which of the three you like best, and stay tuned because there’s another member of this ‘What The’ Hyperfuse collection that’ll be revealed very soon!