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March 4, 2016 BY John Kim / 0
Steph Curry is the king of basketball right now and his Golden State Warriors continue to dismantle their biggest competitors game after game. It’s sickening to think that he’s actually improved upon his MVP campaign a year ago, and there’s no question that a unanimous MVP voting is in the near future. But the basketball court isn’t the only realm being dominated by Steph – he’s actually crushing Nike’s big four signature gang to a pulp. Morgan Stanley projects $160 million in footwear sales in the U.S. for Steph, which is $10 million more than what’s being project for LeBron James, and more than what’s being expected from Kevin Durant, Kyrie Irving, and Kobe Bryant combined. The only man Curry is trailing in the shoe-selling business is Michael Jordan.
But get this – it’s not just the dollar amounts that matter here, but the volume. Curry’s signature shoes retail for $130, whereas LeBron’s retail at $200. That means that there are potentially up to double the amount of Currys on feet than there are LeBrons. The primary demographic of basketball shoe buyers are the youth/teen/young adult category and $200 is a tough pill to swallow, especially compared to the $130 Curry Two. Check out the full breakdown of projected signature shoe sales in the U.S. for 2016 below and let us know what you’d like to see from Nike Basketball in the near future as a means to take on the growing Steph Curry brand.
Filed under: Basketball
Lol this is funny smh he is good but his brand of shoes are ugly and no one rocks ua's smh people will find and say anything to make this guy seem better then Lebron all he does is take a lot of threes off the screen and score layups on fastbreaks. or off of a golden state rebound the way people guard him is just hilarious they stand 5 feet ...OR MORE.. Away from him like he is another Rondo. Curry is nothing but another shooter but takes more attempts than any other shooter their ever was. Yes he makes a lot of threes but if you shoot almost 10 or more a game. LOL if you take any were close to that amount I pray and hope you have made more then anyone else in the league I think that falls into the category of common sense if every other shooter before him such as Bird,Miller and Allen used the three ball more in their game they would have been just as dominant as curry I like curry but jeez give me a break the guy is just a good shooter when curry has a game where he makes 0 threes and still can score 25 OR MORE .... like Lebron or any other great before Lebron or Curry.... then I may take back what I said I think last night game vs La was a good example that Currys game is average without the use of the three ball .
@SneakerNews ya cuz Nike basketball ugly af rn and thy player suck rn vs. curry who shoes look good and is playing good
It maybe true, i only see 1 reason why... how much is s. Curry shoes? $130 how bout kobe and lebron's $225 come on.
Glenn Daems : First you said he can't dunk. Now your asking for a video where he dunks .... ON SOME ONE... Pick a Shade bro & stick with it.
@SneakerNews hope that really happens. Nike increasing $25 every year for sig shoe needs to learn other brands gettin market shares more.
That's funny. Till this day, I haven't seen a single person rocking UA shoes let alone Stephen Curry's shoes. I would never rock UA kicks ever in my life.
@slizick21 in the US almost every kid i've watch playing ball are wearing UA shoes. Not sure on the junior and seniors division
@MarkLouieAdame @slizick21 You've got to realize something about that comment up there, he said "rocking", which means OFF the court. He is probably one of those types who need to feel special by being able to wear what others approve of. Pretty pathetic if you ask me, just like those pitiful motherfuckers over on Nike Talk and Sole Collector.
Ah i see so thats what it is but for nike their shoes is expensive we will later see of the curry halo effects will help UA just like MJ shoes with nike before
@SneakerNews currys shoes are only 120 kyries are also but kds and Kobe are so overpriced it ain't funny
@SneakerNews more affordable to boot
@SneakerNews won't happen
I work in a ball specific sneaker store and this is 100% true. Our most requested shoe is the Curry 2. We don't carry Under Armor yet, but because of the demand we're getting UA for next year.
I wouldn't say there's "no question" he'll have an unanimous MVP vote. Nobody has EVER gotten an unanimous vote, not even MJ. Believe me, I'm from the Bay and been a dubs fans my whole life and all that, and Curry has probably the best chance ever to do it, but you can't just throw around phrases like that with a record/award/honor like this...
if u look at the price difference. its kinda obvious. yet bron will make more than curry off his shoes contract alone.. LIFETIME. lol
Yet curry is getting stocks with UA and will be a part owner unlike with lifetime it is flawed why if nike decides to remove the lebron shoes then it is done no more lifetime. I think it is woser for curry to get equity stakes compare to commissions
Living in Portland, I haven't seen anyone rock any UA. But LeBron's are ehh, KD and KB are ok. But, UA Curry's just don't do anything for me. Look very clunky, uncreative, and just bland. Remind me of 90's kicks.
@KeeHyonHiggins 90..Curry 's don't look like 90s Kicks, in the 90 most of the best and creative ball shoes have been made, maybe you mean the worst looking 90s shoes?
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