November 17, 2010 BY Aaron Hope
A brand who built its base on some of the more outrageous designs available in the mid ’00s, Pharrell Williams’ Billionaire Boys Club is back with a new sneaker that’s likely their most subtle sneaker yet. The BBC Nothings‘ name echoes its design, a super-simple canvas lowtop with tonal leather heel tab and gum rubber outsole. The alligator print bottoms and boxes are probably the most ostentatious parts of this collection, with black, navy blue and red pairs each about as clean as they come. Have a look at these three new pairs after the jump and grab yours from Atlanta’s Standard.