Patrick Johnson 
Kendrick Lamar is one of the voices we absolutely need in this country, so it shouldn’t come as a surprise that all of his Reebok “Red and Blue” Capsule Collection releases have promoted growth and unity in his hometown of Compton. Starting with his Reebok Ventilator collaboration, each Kendrick Lamar Reebok team-up has featured bold ‘Red and Blue’ embossed callouts on the heel in an effort to stop gang violence and bring awareness to the devastating effects it has in Los Angeles and to a larger extent, America. The latest Kendrick Lamar Reebok Classic Leather Lux takes a different approach with a distinctive premium olive upper and gum outsole for a simple, refined look.
Kendrick had this to say of his latest collaborative Reebok Classic Leather Lux: ““Similar to my collaborations with Reebok in the past, I want to create products that provide fans with larger meanings and messages – particularly ones that inspire unity and growth within communities and youth. In Compton, we have a saying that ‘mixing Red and Blue makes Green.’ While ‘green’ is usually thought of in a monetary respect here, this shoe represents a new definition of ‘green’ – community growth. If we work together, we can break down barriers and prosper.”
The Kendrick Lamar Reebok Classic Leather Lux will be the last release of the “Red and Blue” Capsule Collection and will drop on November 25th, 2016 in a full family size run at Reebok.com and at select retailers. Check out more detailed shots of the premium Reebok Classic offering below and head over to our release dates page for more of the latest Holiday 2016 attractions.
Kendrick Lamar x Reebok Classic Leather Lux “Red and Blue”
Release Date: November 25, 2016 (Available in full-family size run)
