716908

Onitsuka Tiger Creates First Augmented Reality Sneaker

Onitsuka Tiger Creates First Augmented Reality Sneaker

Onitsuka Tiger Augmented Reality Sneaker 1

The current augmented reality trend in the tech world has finally made it to sneakers. ASICS parent company Onitsuka Tiger has teamed up with fashion label Anrealage to create the first augmented reality sneaker that when paired with a special app brings the shoe to life. The smartphone app allows you to scan the black logo graphic on top of each shoe, which then becomes animated on screen highlighting the Anrealage logo and plays music by the Japanese band Sakanaction. You can see the shoe in action in the short example video below. While admittedly a bit underwhelming, the Anrealage x Onitsuka Tiger Monte Z is clearly the first step in AR sneakers and hints that things could get much more interesting in the future.

Onitsuka Tiger Augmented Reality Sneaker 2

Source: Mashable

Latest News

Electric Yellow Shocks The Latest Nike Pegasus 2K5

Given how comparable models like the Nike Zoom Vomero 5 have managed to capture the public’s attention, the Nike Pegasus 2K5 is relatively under discussed....

by Matt Varga 13 hours
164

Another Contemporary Nike Zoom Vomero 5 Surfaces For Fall 2024

Amidst ongoing favorability towards tech-heavy runners from the 2000s and 2010s, the Nike Zoom Vomero 5 stands to be one of the biggest models of...

by Andrew Rizzo 13 hours
639

LaMelo Ball's Puma MB.03 Surfaces In "Team Bank" Colorways

Following the debut of the Puma MB.03 Low last week, LaMelo Ball’s latest low-top signature will be broadly introduced to consumers by way of three...

by Andrew Rizzo 14 hours
1112