716908

Onitsuka Tiger Creates First Augmented Reality Sneaker

Onitsuka Tiger Creates First Augmented Reality Sneaker

Onitsuka Tiger Augmented Reality Sneaker 1

The current augmented reality trend in the tech world has finally made it to sneakers. ASICS parent company Onitsuka Tiger has teamed up with fashion label Anrealage to create the first augmented reality sneaker that when paired with a special app brings the shoe to life. The smartphone app allows you to scan the black logo graphic on top of each shoe, which then becomes animated on screen highlighting the Anrealage logo and plays music by the Japanese band Sakanaction. You can see the shoe in action in the short example video below. While admittedly a bit underwhelming, the Anrealage x Onitsuka Tiger Monte Z is clearly the first step in AR sneakers and hints that things could get much more interesting in the future.

Onitsuka Tiger Augmented Reality Sneaker 2

Source: Mashable

Latest News

UNDEFEATED Air Jordan 4 SNKRS Exclusive Access At 1PM ET

Updated February 3rd, 2025: The UNDEFEATED Air Jordan 4 will release on SNKRS via Exclusive Access HERE. To recognize and reward Members who have shown...

by Sneaker News 23 minutes
33883

Nike Celebrates Lower East Side Legend Clayton Patterson With A Special Air Force 1

Nike’s strengthening bond with New York City’s pivotal Lower East Side battleground continues with a special partnership with a true cultural historian. Clayton Patterson’s fervent...

by Sneaker News 33 minutes
52

Tom Sachs Nike Mars Yard 3.0 Just Dropped In Asia

Tom Sachs issued a return to form in 2025, managing to become a staple of sneaker of the year conversations as he added another chapter...

by Matt Varga 1 hour
128