Under Armour Sportswear Unveils Forge 1 Lifestyle Shoe

Under Armour is making some headway on their Sportswear front as the brand debuts two new models called the Forge 1 Boot and Forge 1 Runner. Featuring extremely minimal branding on the upper, the Forge 1 series features premium leather uppers and a soft bootie-style collar for lock-down, but it’s really the styling of the shoes that has us impressed. While the boot features a high ankle collar and pad with a mid-foot strap, the Runner takes things more low-profile with a ventilated upper. Under Armour’s biggest challenge is indeed breaking into the lifestyle/fashion front, so does the Forge 1 take a step in the right direction? Both models are currently available on the Under Armour website for $170 (boot) and $150 (run).