Not that there was any fear of LeBron James entertaining a partnership with another brand, the King of NBA scoring signed a lifetime deal with Nike in late 2015, cementing his role as one of the brand’s greatest endorsers of all-time. This upcoming Nike LeBron 20, dubbed the “Nike Lifer” colorway, is presumably inspired by the forever commitment.
The upper features a Light Silver knit upper, but the remainder opts for a multi-colored arrangement that the Nike LeBron color team can’t seem to detach from. Yellows, blues, oranges, and red appear at random on the Swoosh logos and outsoles, while a white-on-black speckling covers the midsoles.
A release date for the Nike LeBron 20 “Nike Lifer” is currently scheduled for March 23rd, 2023 in both adult ($200) and GS ($160) sizes.
In other King James updates, the Air Zoom Generation “First Home Game” is set to drop later this year.
WHERE TO BUY
Mens Nike LeBron 20 "Nike Lifer"
US 03/23/2023 Thursday
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| Retailer | Release type | Status |
|---|---|---|
| Nikestore US | Standard | Check Site |
| DICK'S | Standard | Check Site |
| Foot Locker | Standard | Check Site |
| Champs | Standard | Check Site |
| Finish Line | Standard | Check Site |
| JD Sports US | Standard | Check Site |
