Not that there was any fear of LeBron James entertaining a partnership with another brand, the King of NBA scoring signed a lifetime deal with Nike in late 2015, cementing his role as one of the brand’s greatest endorsers of all-time. This upcoming Nike LeBron 20, dubbed the “Nike Lifer” colorway, is presumably inspired by the forever commitment.
The upper features a Light Silver knit upper, but the remainder opts for a multi-colored arrangement that the Nike LeBron color team can’t seem to detach from. Yellows, blues, oranges, and red appear at random on the Swoosh logos and outsoles, while a white-on-black speckling covers the midsoles.
A release date for the Nike LeBron 20 “Nike Lifer” is currently scheduled for March 23rd, 2023 in both adult ($200) and GS ($160) sizes.
In other King James updates, the Air Zoom Generation “First Home Game” is set to drop later this year.
Where to Buy
Make sure to follow @kicksfinder for live tweets during the release date.
Nike LeBron 20 "Nike Lifer"
Release Date: Mar 23rd, 2023 (Thursday)
Color: Light Silver/Lemon Chiffon/Safety Orange/Hyper Royal
Mens: $200 Style Code: DJ5423-002
North AmericaMar 23rd, 2023 (Thursday)
