Saucony Brings The Barbie Party To The Grid Azura 2000

Sneaker News August 21, 2023

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It’s clear that sneaker brands are trying to crash Barbie’s party by releasing some rather conveniently coincidental colorways of their footwear. Nike got it started with a full range of their most popular modern classics, dressed in all pink and accessorized with faux gem-encrusted brooches. Now, Saucony is adding to the mix with their Grid Azura 2000 “Party Pack”, doused in pink.

Back on the retro runner radar thanks to collaborations with Jae Tips and Raised By Wolves, the Grid Azura 2000 appears in pink-on-pink-on-pink, with matte finished overlays above sport mesh base layers. Even the soft cotton lining and the foam midsole is painted in pink, with the only break appearing via the black heel on the outsole and the hit of bright neon green.

Simply put, Barbie fans will find this unofficial release easy to blend into their outfits, and despite the movie premiering weeks ago, the box office numbers reveal that Barbie-mania is still in full force. See the shopping links ahead if you’re looking to pick up a pair.