The Jordan Trunner O/S “Magic Hour” Dropped Early At CNCPTS

An easy cop for $115.

Sneaker News September 15th, 2025 (updated)

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Updated September 15th, 2025: The Jordan Trunner O/S “Magic Hour” dropped early at CNCPTS for their VIP program. MSRP is $115.

What To Know About The Jordan Trunner O/S “Magic Hour” aka “Purple Smoke”
– The Jordan Trunner O/S is a brand new sneaker introduced in 2025.
– This sneaker is Jordan Brand’s attempt at the retro runner trend.
– A release date for the “Magic Hour” aka “Purple Smoke” is confirmed for September 17th ($115).

The Jordan Trunner O/S era is about to begin, and all the pieces have been laid out perfectly for this retro runner (or retro “Trunner”) to stamp its place in sneaker culture. If you caught our massive preview earlier this week, you might’ve seen this “Purple Smoke” colorway, a never before seen pair that hits several harmonious notes in lifestyle footwear.

With footwear trend firmly shifting away from the 1980s-era leather basketball shoe into the 1990s era of suede/mesh based runners, Jordan Brand is trying its hand on the movement by ushering in the principles of the Jordan Trunner, a category devised in the late 1990s as an all-purpose athletic shoe for running, training, and everything else in-between.

Unlike the existing Trunner silhouettes that hit the market, the Trunner O/S turns back the clock with the aesthetic, calling on a classic runner looks via a molded midsole, suede/mesh upper, and roped laces. Keeping to the Trunner legacy is the mid-foot cuff, a consistent detail of nearly all the models of the Trunner family.

Although Jordan Brand confirmed with Sneaker News that a release is expected beginning October 2025 for $115, we’re learning that an official release date is confirmed for September 17th exclusively at NBHD accounts globally. More details on the Trunner O/S to come on our Jordan Release Dates page.