Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Where To Buy The Off-White Nike Blazer “Grim Reaper”

Virgil Abloh’s Off-White Nike collection is undeniably the biggest story in sneakers over the last two years. Between his original drop of “The Ten” collection...

By Sneaker News September 21, 2018
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Off-White x Nike Blazer “Grim Reaper” and “All Hallow’s Eve” Release On October 3rd

After official images of Virgil Abloh‘s highly anticipated two-pack of halloween themed Nike Blazers surfaced last week, an official global release date for both of...

By Ross Dwyer September 20, 2018
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Official Images Of The Off-White x Nike Blazer “Grim Reaper” And “All Hallow’s Eve”

After dominating headlines last month with his “Queen” collection for Serena Williams — complete with a brand-new Air Max 97 — Virgil Abloh is back...

By Ross Dwyer September 17, 2018
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