Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Where To Buy The Hender Scheme x adidas Originals Spring 2018 Collection

Hender Scheme, known for its enduring leather goods and impressive remakes of classic sneakers, has teamed up with adidas Originals to bring forth the adidas...

By Sneaker News March 6, 2018
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Pharrell And adidas Originals Celebrate Holi Festival With “Blank Canvas” Collection

Pharrell and adidas are gearing up to celebrate the Indian festival of Holi, a celebration of joy, humanity, and equality. Known for the wildly colorful...

By Sneaker News February 20, 2018
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The Invincible x Neighborhood x adidas NMD R1 Releases Worldwide Next Week

INVINCIBLE and NEIGHBORHOOD’S adidas NMD R1 collaboration designed in celebration of Asian Heritage is ready to make its global Consortium release next week. The embroidered...

By Ben Felderstein December 21, 2017
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A Ma Maniere And Invincible Close Out adidas Consortium Sneaker Exchange With Ultra Boost & NMD

In 2017, adidas remixed the classic shop/brand collaboration with their Consortium Sneaker Exchange, and year-long campaign that connected the most respected and renowned sneaker boutiques from...

By Sneaker News November 28, 2017
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Chanel x Pharrell x adidas NMD Hu Registration Is Now Open

The official first look at the Chanel x Pharrell x adidas NMD Hu has surfaced as colette has opened up registration for a chance to...

By Sneaker News November 21, 2017
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Sneakers Releasing Thanksgiving Week 2017

The Holiday times tend to be filled with copious amounts of sneaker releases that range from highly limited exclusives to GR models in intriguing colorways....

By Ben Felderstein November 20, 2017
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Invincible And NEIGHBORHOOD Inject Asian Heritage And Influence Into The adidas Consortium NMD R1

As 2017 winds down, Taiwanese boutique INVINCIBLE is gearing up for what’s shaping up to be an epic 10 year Anniversary in 2018. They’re merely...

By Sneaker News November 14, 2017
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Pharrell x adidas NMD Human Race Release Preview For March 2018

Pharrell and adidas are coming off one of the busiest Saturdays in recent memory as they released five new colorways of the incredibly popular NMD...

By Ben Felderstein November 13, 2017
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The N*E*R*D* x adidas NMD Hu Trail Is Available At Stadium Goods

Pharrell had a monumental weekend at Complex Con as he dropped one of the most exclusive releases of the event while his GRAMMY award winning...

By Sneaker News November 7, 2017
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