Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
CLOT’s Edison Chen Brings Silken Uppers To The Air Jordan 1 Mid “Fearless”
As the finale of Jordan Brand’s collaborative “Fearless” capsule, the CLOT x Air Jordan 1 Mid closes out a Holiday campaign that honors the independent...
Maison Château Rouge Brings Their African Heritage To The Air Jordan 1 Mid SE “Fearless”
Once again adding to their long list of impressive collaborators, Jordan Brand now turns to Parisian-based imprint Maison Château Rouge to lend their touch on...
Blue The Great Adds Colorful Suede And Corduroy To The Air Jordan 1 Mid
Blue The Great’s self-made journey into the world of art started as early as the third grade. Originally from LA, Blue and his family found...
Edison Chen Brings The Air Jordan 1 Mid “Fearless” Into The Royal Family
After unveiling his bright royal Air Force 1s only weeks ago, it seems Edison Chen of the famed CLOT imprint is already gearing up for...
Ghetto Gastro Puts Their Flavor On The Air Jordan 1 Low React “Fearless”
Widely known for their remarkable talents in the kitchen, Ghetto Gastro is taking their talents to the world of sneakers by cooking up this forthcoming...
FACETASM Expresses Their Idea Of Tokyo With The Air Jordan 1 Mid “Fearless”
Often known for stretching the limits of their imagination — as each mainline collection holds a firm grasp of the avant-garde — FACETASM continues to...
Melody Ehsani Makes Full Use Of Color With Her Air Jordan 1 Mid “Fearless”
Channelling her sneakerhead passions, Melody Ehsani and her eponymous label have, for the better part of her career, been moving the culture ever-so-slightly with her...
Japan’s FACETASM Has An Air Jordan 1 In The Works
Bashfully expressive and feverishly avant-garde, the Tokyo roots of Japanese label FACETASM always come through with almost no filter, building on the inspirations of designer...