Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Bad Bunny x adidas Forum Buckle Low Releasing In Pink
Bad Bunny‘s coffee-inspired adidas Forum Low brought previously-unseen attention to the German company’s sneaker when it launched on March 17th. And while the Puerto Rican...
Pharrell’s Pink adidas NMD Hu Releases On March 27th
Pharrell Williams hasn’t been afraid to explore color combinations throughout his seven years in collaboration with adidas. However, his most recent endeavors with the German...
The END. x adidas “German Engineering” Capsule Is Inspired By Iconic German Automotives
For their next collaboration, END. and adidas Originals are paying homage to German motorsport engineering with two pairs of the Continental 80. A follow-up to...
Pharrell’s Next adidas Superstar Primeknit Duo Keeps It Simple In White And Black
Although Pharrell Williams surely has some vibrant, multi-color adidas options in the works, his recent collaborations have indulged in either “Cloud White” or “Core Black”...
Sean Wotherspoon’s adidas Superstar SUPEREARTH Releasing In Second Black Colorway
Sean Wotherspoon has repeatedly demonstrated that he understands product. With his adidas partnership, the Virginia-native hasn’t missed a beat, all while fighting to save the...
Na-Kel Smith And Jordan Daniels Unveil Pharrell’s adidas PW “Triple Black” Collection
Time and time again, Pharrell Williams have proven that he’s never not working. The latest look into his mind arrives in the form of a...
adidas’ “A-ZX” Series Taps Reebok For New ZX Pump Silhouette
adidas Originals‘ “A-ZX” series launched Summer 2020, and has since outfitted its storied ZX trainers in ensembles inspired by the likes of LEGO, Juventus F.C....
Pharrell Welcomes Donovan Mitchell For Upcoming adidas Hu Collection
Pharrell and adidas started 2021 just as they ended 2020. Not only has the brand dealt out standout NMD Hus, but they’ve also leaned on...
The Bad Bunny x adidas Forum Buckle Low “The First Café” Releases March 17th
Bad Bunny and adidas Originals seem prepared to launch the Puerto Rican superstar’s adidas Forum Lo collaboration soon, as pairs have recently made their way...