Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Official Images Of The UNION LA x Air Jordan 4 “Guava Ice”
This past Saturday, UNION Los Angeles delivered their highly anticipated second chapter of footwear and apparel collaborations with Jordan Brand. Some prevailed and picked up...
Pharrell and adidas Are Bringing Back The Original NMD HU Model
After a fair bit of trail-inspired experimentation, Pharrell and adidas are ready to bring back the original model of the NMD HU complete with its...
Bodega Closes Out New Balance 997S Series With “Better Days”
Bodega and New Balance are following up their highly-praised X-Racer Trail collaboration with the more casual-oriented 997S “Better Days”. The third joint-effort on the sporty...
Prada And adidas To Release Another Round Of Luxury Superstars
After an eventful debut, Prada is linking up with adidas once again later next week, offering up their luxury-tinged Superstars without the specially made handbag....
Detailed Look At The Titan 22 x Air Jordan 23
Titan 22, the leading specialty basketball store in the Philippines, first had their upcoming Air Jordan 23 collaboration revealed to the public last week. Teased...
HER Studio London Applies Signature Floral Graphics To the adidas Superstar
Helmed by the minds of Bex Whattler and Helen Stark, HER Studio London is a creative imprint that specializes in working with brands that fall...
RHUDE Inadvertently References Jil Sander With Upcoming Puma Cell King Collaboration
Rhuigi Villaseñor, founder and creative director of streetwear label RHUDE, is soon embarking on his very last collaboration with Puma, a Cell King colorway that...
Taka Hayashi Draws From DIY Motifs For Fall 2020 Vans Vault Collaboration
Throughout the past decade, Taka Hayashi has quickly become synonymous with Vans Vault itself, the designer often offering up an expansive collection of collaborative works...
UNION LA Models Jordan Collaboration With “Hustle and Motivate” Cosplay
This year, UNION LA and Jordan Brand have undoubtedly outdone themselves, going to great lengths to both promote their collaboration as well as give back...