Nike Air Max 97

The Nike Air Max 97 is a running sneaker from North American sportswear behemoth, NIKE, Inc. As its name suggests, the silhouette debuted in 1997.

Designed by Christian Tresser, the low-top model has historically been marketed as inspired by Japan’s bullet trains. And while partially true, the Air Max 96‘s successor drew cues from the ripples Tresser witnessed in ponds. Furthermore, the sneaker’s original “Metallic Silver” colorway took after one of the designer’s life-long interests: mountain biking. Throughout the ’90s, most equipment and accessories for the sport were clad in titanium and silver colors, which paired well with the Air Max 97’s wavy upper.

Despite featuring a top-half that visually deviated from other running sneakers in Nike’s catalog, the shoe’s most defining detail was the full-length visible Airbag underfoot. The company’s modern-day ventures have landed on silhouettes like the Air Max 720, which up the fully-exposed cushioning ante, but Tresser’s efforts had few-to-no predecessors to consult. Early sketches have depicted the pair with tooling reminiscent of what landed on the Air Max Uptempo ’97: a pod-like sole unit would deliver stability that had been difficult to achieve with an exposed Airbag.

Although the silhouette was better-received than its direct predecessor, it’s popularity paled in comparison to the Air Max 95 designed by Sergio Lozano two years earlier. Nike’s quick turnaround with following Air Max propositions also stole some spotlight from Tresser’s design, but the pair enjoyed immense admiration in Italy early on in its lifecycle. A stark contrast to the well-established, traditional visual language promoted and perpetuated by fashion destinations like Milan, the Air Max 97 was adopted by DJ and other creative subcultures as a lifestyle sneaker. The Swoosh tasked Tresser with creating the next chapter in its revolutionary running series, but it never fathomed that the outcome would symbolize rebellion to youth in Italy. Because of its inaugural look, the pair garnered a “Le Silver” moniker that rumbled throughout Rome and Naples before spreading to smaller towns in the European nation. For the shoe’s 10th anniversary, Nike retroed the sneaker across Italy and in NikeTown locales with notable Italian foot traffic; the AM 97’s 20th anniversary in 2017 saw the global return of the “Silver Bullet” pair.

Throughout the last 26 years, the Swoosh has tapped the likes of Undefeated, Skepta and Off-White for collaborations. (The most latter included Tresser’s design in its “The Ten” collection from 2017.) Yet, the pair has enjoyed a quieter retro cycle than its Air Max 90 counterpart. Even as the model surpassed its 25th anniversary, Nike continues to draw attention to the 1997-design via collaborations, special editions and general releases.

Pricing for the sneaker arrives at $170 USD (adults) and $155 USD (big kids). Limited iterations of the Air Max 97 usually have a $5-$10 USD higher price tag.

Nike Air Max 97

The Nike Air Max 97 Is Coming In More Camo-Style Prints

After the success of last year’s “Country Camo” Air Max 97 pack, which featured 6 different styles of camouflage inspired by 6 different countries from...

By Ross Dwyer March 30, 2018
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Nike Revives “Silver Bullet” With The Vapormax 97

Nike’s pairing of the Air Max 97 and the Vapormax unit now touches the former’s most iconic colorway of all-time. The famed “Silver Bullet” colorway,...

By Sneaker News March 27, 2018
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Nike Air Max 97 “Barely Rose” is Available Now

Nike’s Air Max 97 continues to hit the market in a wide variety of spring and summer-ready colors as a new women’s-only “Soft Pink” colorway...

By Ross Dwyer March 27, 2018
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Sean Wotherspoon’s Nike Air Max 97/1 Transformed Into “Eclipse” By Mache Customs

Air Max Day is always full of twists and surprises, and the latest unexpected occurrence of the eventful celebratory day, a custom Sean Wotherspoon Air...

By Ross Dwyer March 26, 2018
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Cristiano Ronaldo’s Nike Air Max 97 CR7 “Portugal” Releases Next Month

Cristiano Ronaldo, cemented as one of Nike Soccer’s most affluential partnerships, has had his storied past celebrated through one of the brand’s most popular retro...

By Ben Felderstein March 26, 2018
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Sean Wotherspoon’s Nike Air Max 97/1 Is Releasing Soon In Toddler Sizes

Back in January, Sean Wotherspoon took to Instagram to confirm that toddler sizing will be available for the Air Max 97/1 SW. Sized down to...

By Ben Felderstein March 23, 2018
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Sean Wotherspoon And Nike Are Releasing Matching Hats And Tees

As the release of Nike and Sean Wotherspoon’s highly-anticipated corduroy Air Max 97/1 hybrid draws closer, Nike has officially unveiled matching apparel for the sneaker....

By Ross Dwyer March 23, 2018
32966

Nike Restocks The Air Max 97 In White And Black Styles

Air Max season is in full swing with Air Max Day less than a week away. There’s currently a plethora of great Air Max both...

By Ross Dwyer March 22, 2018
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Nike’s Next #LeBronWatch Release Is Inspired By The Air Max 95 “Neon”

LeBron James has adored the Air Max 95 since childhood. In fact, this classic model has released in a unique iteration specific to the Akron...

By Sneaker News March 20, 2018
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