Nike Air Max 90

A pillar of sneaker culture, the Nike Air Max 90 remains one of the most significant designs since the brand’s founding. And while its OG colorways are some of the most significant, the silhouette has paved its way with a number of both collaborations and noteworthy general releases in the past few decades.

Released in 1990 as its name would imply, the Air Max 90 effectively became Nike’s second flagship sneaker after the Air Max 1. It was designed by architect Tinker Hatfield whose initial imagining turned into the original “Infrared” colorway, a scheme considered to be the most popular and the most legendary. This color blocking then went on to be the blueprint for future releases, which have garnered their own dedicated followings.

In the years since its inception, the Air Max 90 has also appeared in a number of unique variations inclusive of FlyEase mods and ACG palettes. The Duck Camo colorway — which recently made its way back to the spotlight thanks to not one but three modern versions — quickly became an icon thanks to its association with Japanese retailer atmos, a now monumental imprint who later released the beloved “We Love Nike” pack as a noteworthy follow-up. UNDEFEATED, then, raised their strike logo flags atop the silhouette as well, with both motorsports inspirations and some futuristic modifications.

As part of the 2020 celebration of the model’s 30th anniversary, Nike provided it a total reconstruction that made it that much closer to the OG pairs. They slimmed the overall profile down by a large margin through tweaks to the panel scale, toe box height, and heel counter. After an initial Triple White release, the newly recrafted AM90 took a tour through its many iconic appearances.

In 2024, the AM90 will again be a tentpole for Nike’s retro offerings. However, the addition of the Air Max 90 LV8, Air Max 90 Futura and Air Max 90 Drift each present opportunities to get wild with the staple sillhouette, something already expressed plenty with those offshoots’ recent releases.

The Nike Air Max 90 currently retails for around $130 USD, but special editions will garner a premium price tag that can float around upwards of $180 USD. For the latest information, scroll down to read the articles below.

price / $120+

Nike Air Max 90

The Nike Air Max 90 Golf Suits Up In “Hot Lime”

While the Air Max 1 can’t be deposed as visible air’s best answer to golf, the Air Max 90 is chugging along with its own...

By Matt Varga June 15, 2025
240

Patta Announces The Nike Air Max 90 SP “The New Wave”

Long-teased and long-anticipated, we’re finally staring down the Patta x Nike Air Max 90 “Waves,” gaining momentum with increasingly available in-hand imagery, and now, a...

By Matt Varga June 13, 2025
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The Nike Air Max 90 Golf Preps For Tee Time In “Ashen Slate/Diffused Blue”

For armchair fans and country club regulars alike, there’s no better time of year to be invested in the sport of golf. The US Open...

By Andrew Rizzo June 12, 2025
222

The Nike Air Max 90 Slips Into Unique Textures For Fall 2025

It’s all eyes on the Nike Air Max 95 due to the model’s 30th anniversary this year, but don’t sleep on what the Air Max...

By Andrew Rizzo June 9, 2025
1285

Nike Reimagines The Air Max 90 With A Molded Upper

As one of the most sought-after Nike Air Max models of all time, Tinker Hatfield’s Air Max 90 has seen no shortage of different iterations...

By Andrew Rizzo June 4, 2025
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The Nike Air Max 90 “Evergreen Aura” Is Fit For All Occasions

As we cross off the Air Jordan 4 “White Cement,” it’s another juncture where Nike, Inc. products that’ve inspired countless flips and reversals are top...

By Matt Varga May 26, 2025
964

The Nike Air Max 90 Sports Patriotic “Thunder Blue” Accents

For years, the Nike Air Max 90 and Air Max 95 were partners in crime, each some of the most accessible products in the Nike...

By Matt Varga May 19, 2025
2522

The Nike Air Max 90 Slips Into Leather On This Purple Women’s Colorway

The Nike Air Max 90 is revisiting its original color blocking with a fresh “Neutral Grey/White/Black/Purple” option for women. If you recall the rollout of...

By Andrew Rizzo May 14, 2025
590

The Nike Air Max 90 Continues To Flow In “Matcha” Colors

Japanese matcha continues to be an oft-referenced color in sneakers as the naturally occurring shade seems to work perfectly with suede and leather materials. From...

By Sneaker News May 6, 2025
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