Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
CLOT Debuts The adidas Superstar Breathe
Edison Chen’s CLOT cutting ties with Nike Inc. and forming a new partnership with adidas was easily one of the biggest headlines of last year,...
Eastside Golf’s Nike Air Max 1 ‘86 Is Dropping In October
After being made available through pre-orders earlier this month, the Eastside Golf Nike Air Max 1 will release broadly via SNKRS in October. The sport...
First Look At Aminé’s New Balance 740v2 “Benson Tech” Collaboration
Aminé has officially unveiled his next collaboration with New Balance. This blue/orange colorway of the New Balance 740v2 is inspired by the official colors of...
Tyler, The Creator’s Darryl Dog Mascot Appears On His Next Converse Collaboration
As Tyler The Creator has gone from streetwear icon to luxury maven, we’ve grown accustomed to a few motifs that crop up across his various...
Ghostbusters Villains Take Over The PUMA Suede XL
Believe it or not, it’s been 40 years since Peter Venkman, Ray Stantz, and Egon Spengler started their ghost hunting business in New York City....
Lionel Messi Is Dropping Another adidas Samba On October 10th
Ever since Lionel Messi made waves by taking his talents to Inter Miami last year, adidas’ lineup of Messi-stamped terrace classics has grown exponentially. Fittingly,...
Beauty Influencer Kicki Yang Zhang Paints Two ASICS GEL-NYC Colorways
ASICS and Berlin-based artist, beauty influencer, and model Kicki Yang Zhang are linking up for a collaborative GEL-NYC capsule, introducing another project on the same...
Oregon’s Division St To Release Home And Away “What The Duck” Nike Dunk This October
Nike and Ducks Of A Feather have another limited-edition banger on the way. In the wake of two Air Max 1s earlier this year, Division...
Here’s The Complete NIGO x Nike Collection Launching On September 28th
Update: The complete NIGO x Nike footwear and apparel collection has been revealed. Two colorways of the Air Force 3, will be dropping alongside a...