Beyond The Box

Beyond The Box

Ari And ESPO Almost Released A Free Shoe Exclusively For The Projects

Ari Saal Forman revealed quite a story in our latest episode of Beyond The Box as he discussed the creation and legal repercussions of the...

By Sneaker News May 9, 2018

How A Lawsuit By Big Tobacco And A Cease And Desist By Nike Created A Shoe Legend

Ari Saal Forman’s “Menthol 10s” were created to spark a dialogue, but things went south when it caught the attention of a Big Tobacco company....

By John Kim May 2, 2018

ESPO Reveals Never-Before Seen Sample Of His Clear Air Force 2

In the earlier days of Nike collaborations, the partnering artists, designers and creatives were fairly limited in terms of what could be done. Most (if...

By Sneaker News April 25, 2018

Leah McSweeney On Starting A Streetwear Brand From Scratch And Turning Down Brands That Don’t Pay

A fresh new episode of our YouTube series BEYOND THE BOX is here, and we’re joined by Married To The Mob founder Leah McSweeney. The...

By John Kim April 18, 2018

Nigel Sylvester On Getting A Nike Deal At Age 18, The GOAT Of BMX, And More On BEYOND THE BOX

is proud to unveil the fourth episode of our Beyond The Box YouTube series with special guest Nigel Sylvester, the Queens-bred BMX dynamo...

By Sneaker News April 11, 2018

Jeff Staple Didn’t Get The Credit For These Nike Air Max Collaborations

After exploring the origins of Stash’s Nike Air Classic BW and the hilarious backstory to Dave Ortiz’s Air Max 90 “Bacon”, we now turn our...

By John Kim April 4, 2018

How The DQM x Air Max 90 “Bacon” Was Made

Last week, we launched the first episode of Beyond The Box, a sneaker “unboxing” series with the artists, designers, and collaborators who worked directly on...

By John Kim March 26, 2018

Sneaker News Presents Beyond The Box, An “Unboxing” Series With Designers, Collaborators, And More

is proud to announce ‘Beyond The Box’, a new series devoted to unearthing the untold stories behind some of the greatest sneaker releases...

By John Kim March 21, 2018