New Balance 204L
The New Balance 204L is a brand new lifestyle-focused silhouette introduced in the Summer of 2025. Featuring a low-profile construction and a slimmer look and feel, the 204L tackles one of the biggest trends in sneakers by combining thoughtful design and sport heritage.
With its roots in track running, the New Balance 204L will be a major component of the brand’s lifestyle strategy in 2025 and 2026. Several collaborations are already in the works, including the likes of Kith, Auralee, and more.
The New Balance 204L is set to release in the U.S. on July 30th, 2025 for $109.99.
New Balance 204L
The New Balance 204L Stays Prolific With A “Sea Salt/Red Rock”
New Balance has come out of the gates swinging in the New Year. We covered a litany of new coatings for the 1906R, 2010, 1000,...
The New Balance 204L “Ribbon Pack” Is Pure Cottagecore
The New Balance 204L continues to broaden its appeal across a wide range of consumers, but if there’s one audience the Boston brand can/should zone...
The New Balance “Dusk Shower” Pack Unites The 2010 And 204L
You can still expect a steady stream of fresh looks for long-standing members like the 1906R and 9060, but more than ever, newness is in...
The New Balance 204L Unwraps A “Valentine’s Day” Special
The two aren’t necessarily synonymous, but as New Balance’s fashion-forward arm has grown, oftentimes the silhouettes most tailored to fit that bill are women-led or...
New Balance Kicks Off 2026 With A 204L “Suede Pack”
The New Balance 204L did a solid job laying the groundwork in 2025, debuting through a collaborative collection with Kith, a healthy run of mainline...
New Balance’s 2026 Year Of The Horse Collection Is Revealed
The footwear industry and those engaged in the hobby of collecting have always been a place of quick turnaround. Save for the absolute most significant...
The New Balance 1906L Sprinkles On “Rose Sugar”
Let’s shelve the “sneaker of the year” discourse for a moment and talk about the most viral sneaker of the year. That crown arguably belongs...
The New Balance 204L Pushes Towards Delicate “Cortado”
Can the New Balance 204L truly become the Boston brand’s next “it shoe?” Reactions to the Basketcase and introductory KITH collaborations point to yes, but...
The Basketcase New Balance 204L Releases On December 19th
Updated December 12th, 2025: The Basketcase x New Balance 204L is now confirmed to release via NewBalance.com on December 19th. Official images and release information (via...