New Balance 204L
The New Balance 204L is a brand new lifestyle-focused silhouette introduced in the Summer of 2025. Featuring a low-profile construction and a slimmer look and feel, the 204L tackles one of the biggest trends in sneakers by combining thoughtful design and sport heritage.
With its roots in track running, the New Balance 204L will be a major component of the brand’s lifestyle strategy in 2025 and 2026. Several collaborations are already in the works, including the likes of Kith, Auralee, and more.
The New Balance 204L is set to release in the U.S. on July 30th, 2025 for $109.99.
New Balance 204L
The New Balance 204L Sprinkles On “Rose Sugar”
Let’s shelve the “sneaker of the year” discourse for a moment and talk about the most viral sneaker of the year. That crown arguably belongs...
The New Balance 204L Pushes Towards Delicate “Cortado”
Can the New Balance 204L truly become the Boston brand’s next “it shoe?” Reactions to the Basketcase and introductory KITH collaborations point to yes, but...
The Basketcase New Balance 204L Releases On December 19th
Updated December 12th, 2025: The Basketcase x New Balance 204L is now confirmed to release via NewBalance.com on December 19th. Official images and release information (via...
The New Balance 204L Continues Its Ascension In Blue Suede
If there’s one shoe that encapsulates sneaker trends in 2025, it might be the New Balance 204L. It combines the low-cut, slim silhouette of soccer...
The New Balance 204L Goes Sporty With A “Grey/Yellow”
The New Balance 204L is off to a hot start, making good on its trendy slim-soled hardware and high-profile celebrity endorsements (Rosalía has emerged as...
The New Balance 204L Slips Into Silver And Tan
When we close the book on 2025, it feels like it’ll be harder than ever to crown a “best model of the year.” Every major...
The New Balance 204L Cools Down In Ice Blue
Storming out of the gates earlier this summer in a brown suede take that would make Miu Miu fans raise eyebrows, the New Balance 204L...
New Balance’s Next “It Shoe” Glistens In Patent Leather
With a design inspired jointly by slim-soled ’70s runners and Y2K-era silhouettes, the New Balance 204L is well positioned to take the crown as the...
New Balance’s Trendy 204L Leans On “Silver Metallic”
Does the Boston brand have another viral hit on their hands? Early reactions to the New Balance 204L would point to yes, riding residual excitement...