Nike Shox
Nike Shox
The Nike Shox Ride 2 Prepares For Its First Retro Run With “Baroque Brown”
Nike’s revitalization of early 2000s footwear continues with the Shox Ride 2; another Y2K running style to coincide with the Shox R4 and Shox TL....
Nike Camouflages The Shox TL With “Light Army”
After a relatively quiet five-year stretch dating back to 2019, the Nike Shox TL is back in force. In lieu of collaborations and other marketing...
Nike Softens Up The Shox R4 With “Barely Rose”
The Nike Shox positioning strategy has been made perfectly clear. While the Shox TL is currently being touted for men, the Shox R4 is going...
Nike Maintains Focus On The 2000s With The Shox R4 “Team Red”
Nike Shox are having a moment. Justified by considerable consumer interest in Y2K styles, the early 2000s running series is back for another retro run...
The Nike Shox TL “Racer Blue” Mixes Up A 2019 Colorway
You can’t have a proper Y2K sneaker wave without Nike Shox. The Beaverton brand’s early 2000s running series is enjoying a moment of sorts, championed...
The Nike Shox R4 Flares Up In “Green Strike”
Nike Shox are Kendrick Lamar’s sneaker of choice, but can the retro running series reach mainstream consumer consciousness again? Nike certainly hopes so. As part...
Metallic Gold And Silver Wrap The Nike Shox R4
Few sneakers conjure memories of the early 2000s like Nike Shox. So now that Y2K aesthetics are all the rage, it makes sense that Nike...
The Nike Shox TL Returns In A Sporty Black, Silver, And White Formula
With a tip of the hat to Kendrick Lamar, Nike Shox are back within sneakerhead consciousness. In a strategy reflective of consumer’s newfound appreciation for...
The Nike Shox R4 “Design By Korea” Comes With Suede Uppers
Read between the lines and its clear that Nike’s putting a little more umph behind Shox. The Beaverton brand is bringing back several Shox R4...