It’s safe to say we’ve seen our fair share of previews- some just a sneak peak to have the suspense kill you, while others have given us the opportunity for a thorough examination. With many of the shops hosting launch parties tomorrow night for the officially release at midnight (on the 20th, you should have guessed that), whatever shops with intent to promote have pretty much done so already.
But when you’re OG like Alife Rivington Club, one of the most established names when it comes street boutiques, there isn’t much need to promote- simply the confidence that loyal supporters will love them and cop. And rightfully so with the sight of these. On the lighter side of the Pump20 color schemes, A.R.C.’s Pump opt for a very simple and clean aesthetic, rocking a ivory colored micro-suede upper with stark white accents. Top it with gum accents on the sole and hangtag, and this is ‘Crispy as Fuck.’ As with all the Pump20, A.R.C. will be limited to 31 pairs.