May 28, 2010 BY Aaron Kr.
The Jordan Brand Fall 2010 Lookbook featured a great collection of upcoming Jordan Brand footwear and exciting new Jordan Brand Apparel, but let’s take a look at Jordan Brand’s presentation when introducing these new items; one look and you will be quick to realize that impeccable style is not limited to just their products. Packaged neatly in a velvety fold-out kit, the Jordan Brand Lookbook features a small pamphlet detailing the entire footwear and apparel line along with a CD-ROM for viewing on a computer. Along with the multimedia is a message from Jordan Brand Communications, offering a summary into the collection as well as hand-picked favorites by the Jordan Brand staff. Such a gracious and luxurious package is reflective of the sleek and contemporary designs of the Jordan Brand Footwear & Apparel Collection and of Michael Jordan’s personal standards. Continue reading for a detailed look at the Jordan Brand Lookbook.
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