New Jordan Brand Packaging For 2012

December 19, 2011 BY

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You might’ve spotted the new Jordan Brand box-tags when we gave you another at the Air Jordan IV White/Cement last week, but during a special Nike/Jordan footwear event in China, a look at the new packaging was presented during the media presentation. Gone is the Black/Grey box (one that’s been with us since 2006) and arriving in 2012 is a new era of how to store your kicks neatly in your closet; it has a tonal black outer facade with an oversized Jumpman logo on the upper face. The box-tags will also be different as well, with three different colors denoting Training (Blue), Lifestyle (Red), and Basketball (Red) performance. Check out the extra shot below and stick with Sneaker News for more updates on Jordan Brand’s planning for 2012. via hoopchina.

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