Shaq & Swizz Beatz Discuss Reebok Shaq Retros @ Project Las Vegas

February 22, 2013 BY

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Reebok made yet another big splash at the Project Trade Show in Las Vegas as the comeback brand welcomed its first-ever signature athlete Shaquille O’neal to help re-launch the original Shaq line. The future Hall Of Fame NBA center sat down with Swizz Beatz to talk about the comeback of the most popular Reebok Shaq models like the Attaq and Shaqnosis, but Shaq filled us in on some more interesting info regarding the original ad campaigns and designs from the 90’s, how his own children have responded to the Reebok Shaq comeback, and much more. Check out the full video after the jump and stay tuned for the official return of the Shaq Attaq, which we’ve confirmed to be April 19th.

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