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Deion Sanders On Outselling Jordan And Vowing To Never Work With Nike Ever Again

Deion Sanders Complex Sneaker Shopping

Complex is back with an all-new episode of Sneaker Shopping this week, and this time around it’s none other than “Prime Time” Deion Sanders hitting up Centre in Dallas to talk sneakers with Joe La Puma and pick up a few pairs. Neon Deion discussed his history as a Nike signature athlete, some of his inspiration for his Diamond Turf line, how he ended up wearing custom Air Jordan cleats toward the end of his career, and why he’s now loyal to Under Armour. He also shares the interesting fact that British Knights originally offered him more money than Nike to endorse their shoes. What if?? Catch the full video below.

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