Ben Felderstein Popular YouTube series, “What’s Inside”, took their destructive tendencies to the sneaker industry one again to cut open a signed pair of Lonzo Ball’s Big Baller Brand ZO2 shoes. The father and son pairing actually spent $995 on this autographed pair that came in a box with flimsy velvet lining and a BBB Certificate of Authenticity card. After splitting the sneaker in half, it was revealed that there was almost no innovative technology that was advertised or anything other than foam inside the midsole. You can watch the entire video below and see the insides compared to multiple KD basketball shoes and the adidas Yeezy Boost 350.
