Nike ACG’s reintroduction in late 2014 brought in a stealthy and super-minimal aesthetic that focused more on traversing city streets than rugged terrains. Led by Errolson Hugh, founder of ACRONYM, the newly revamped ACG (under the NikeLab umbrella) ushered in a new era of the brand’s most recognizable categories. This June, All Conditions Gear is returning to its roots with a capsule of footwear and apparel centered around vibrant color themes and the retro apex insignia, clashing neon hues with earthy tones. This look-book should provide an ample preview of what’s to come, so take a gander and stay tuned for a release beginning June 1st at select retailers such as END.
Nike Is Reviving The Earliest Era Of ACG This June
Sneaker News
May 31st, 2018 (updated)
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