Ben Felderstein In conjunction with local Atlanta celebrities Darlington Nagbe, Travis Love, and Rich The Kid, adidas created a boisterous version of the Speedfactory AM4 in honor of the MLS All-Star game and the league’s newest club, Atlanta United. Boasting the team’s red and black color scheme, its aesthetic is meant to emulate the crossover the between the soccer and hip-hop communities of the MLS’ newest host city. A unique graphic adorns the majority of this selection’s upper, reminiscent of the pulse of the community as well as an excited crowd packed inside Mercedes Benz Stadium. Finally, this Speedfactory AM4MLS comes equipped with an NFC chip inside its sole unit that hooks up to a special Spotify playlist curated by ATL’s own Rich The Kid, paying its respects to one of the globe’s most important hip-hop metropolises. Those looking to add this Speedfactory selection to their rotation can do so by purchasing a pair exclusively from Eastbay right now for $200.
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